Ground Media
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PUERTO RICO | POWER

PUERTO RICO | TURNING THE POWER BACK ON

We produced a social advertising campaign for Fluor while they were working to rebuild the power grid in Puerto Rico after Hurricane Maria. We used our expertise in producing creative content in logistically complicated locations to come up with 7 short spots. These commercials were then pushed out as part of a targeted campaign on social media.

 THE CAMPAIGN REACHED MORE THAN 500K PEOPLE, WITH 20% OF VIEWERS WATCHING 100% OF THEIR CHOSEN VIDEO. 


We worked with an agile crew, including an editor on site, to condense pre-production, production and post-production into one seamless process, allowing us to quickly deliver all of the spots as part of a rapid-response immersive ad campaign.


 

SERVICES PROVIDED:

  • CREATIVE 
  • PRODUCTION
  • EDITORIAL
  • MOTION GRAPHICS
  • ANIMATION
  • SOUND DESIGN