CREATING A CLEAN ENERGY FUTURE

We work with partners to build a positive consensus, appreciation and demand for clean energy.

It is important to communicate the full benefits of clean energy, and to show our audience that this industry offers a secure economic future for families and communities around the world.

The American Wind & Wildlife Institute (AWWI) asked us to refresh their brand story in honor of their 10th anniversary. Through an exhaustive research and discovery phase we uncovered the ideal projects and subjects who could bring their mission to life. The film we created honors the organization’s founders, celebrates all of their accomplishments, and charts a course for the future.

The economic costs of climate disasters are rising; but so are the economic opportunities from a clean energy economy. We worked with the National Resources Defense Council – through their Environmental Entrepreneurs program – to tell the story of how North Carolina’s clean energy economy was helping the state build back stronger after the devastating destruction of hurricane seasons.

We worked with Pattern Energy on a brand commercial that tells the positive story of the company’s community engagement and impact, specifically for consumers who may not have an understanding of the far-reaching benefits of a clean energy economy. Rather than focus on the environmental benefits of wind power, the story highlights the variety of ways that wind development can impact the daily lives of real people.

We worked with Avangrid Renewables to tell the story of the Kitty Hawk Offshore Wind project, an initiative that is propelling economic growth and opportunity across the mid-Atlantic region. The continued growth of renewable energy provides a more secure future by growing local economies in harmony with the environment. This is a story of economic impact spurred by technological innovation.

We worked with the American Clean Power Association (ACP) on a video campaign highlighting the economic impact of the offshore wind industry. Offshore wind is a thriving industry poised to expand exponentially in the short-term, and this video series shows how the industry’s impact – both offshore and onshore- spans the country and will last for generations to come.

FROM THE GROUND UP

We produce Commercial, PR and Social Impact campaigns for some of the world’s most innovative companies and leading non-profit organizations. We embed strategic messaging into a variety of visual media storytelling assets that meet our audience where they consume information and deliver content with power and feeling. 

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Audience Research

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Social Media

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Content Production

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Digital Marketing

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Documentary Film

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Interactive Impact Campaigns

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Web Design

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Storytelling Experiences

Interested in creating something From The Ground Up?

© 2020 Ground Media LLC. All Rights Reserved. | 1441 L Street NW, Washington, D.C. 20005 | contact@ground.media | (202) 355-0258