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The Cancer Moonshot

Campaing Goal
Key Stat
+
3.7%

The Biden Cancer Initiative asked us to create a content strategy for their annual Summit that could leverage the assembly of a variety of stakeholders, and provide assets for a marketing video and various social media needs. We developed a plan that allowed us to produce several different “content building blocks” – including a pop-up interview studio, roving camera crew and a social media construct.

+
3.7%

The Biden Cancer Initiative asked us to create a content strategy for their annual Summit that could leverage the assembly of a variety of stakeholders, and provide assets for a marketing video and various social media needs. We developed a plan that allowed us to produce several different “content building blocks” – including a pop-up interview studio, roving camera crew and a social media construct.

Campaing Goal
Video
Biden Cancer Initiative Summit Overview
Insight
Impact
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Video
Insight
Impact
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Video
Insight
Impact
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Audience Highlight
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